tourismsuccess

Marcus Lemonis

When watching TV can help you be more effective at work.

  I have gotten hooked on a show –The Profit on CNBC. Marcus Lemonis is a millionaire who invests his own money in struggling businesses. It’s a bit like Shark Tank but you also get to learn about the struggles of the company as well as the plan for success. I think one of the […]

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name tags

Mini marketing tip for Tourism Pros- name tags

Name tags. No one likes to wear them but everyone is glad when the other person has one on! But name tags are an ideal way to find out more about your customers and build a strong team culture at your attraction. Nametags are a way to  help guests   When you get to work

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gift card

Holiday revenue booster- Gift cards and Gift Certificates

I wrote the original blog post about gift cards and gift certicates  last year during the holiday season, but I wanted to revisit this method of bringing in last minute revenue in the 4th quarter for your attraction. Part of the reason I wanted to share this again was because of this article in USAToday

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Nathan Claycomb

Tourism Pro Talks- Nathan Claycomb of Sight & Sound Theatres

One of the best parts of being in the Tourism industry for many years is the people I meet. Our industry has an endless list of talented, hardworking, fun-loving and creative professionals. I decided to interview my friends and give you a peek into their lives and careers. Feel free to ask questions in the

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Meet and greet on a bus

Tourism mini marketing tip – how to ‘Meet and Greet’ a bus group

Tour groups are a great market to pursue. They show up despite bad weather that keeps our individual guests at home, we can plan for their arrival and it is an efficient way to bring in business to your attraction or destination. So it makes sense to ensure that every group has a great experience.

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Shirley Davis Connor

Tourism Pro Talks- Shirley Davis Conner of Graceland

One of the best parts of being in the Tourism industry for many years is the people I meet. Our industry has an endless list of talented, hardworking, fun-loving and creative tourism pros. I decided to interview my friends and give you a peek into their lives and careers. Feel free to ask questions in

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woman on computer

Mini marketing tips for Tourism Pros- your signature line

Not every marketing campaign has to involve print and digital ads, lots of meetings and big payments. Sometimes you can get your message across in very simple and easy to implement tactics. This mini marketing tip only takes a few minutes to implement. Your business signature is a perfect example. You can set up your

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FAM tour

FAM Tours- 7 steps and 3 tables to success

I wrote this blog post about FAM tours in 2009, when I had a tourism consulting company. I posted it on this website about a year ago, and many people commented on how helpful the information was. Since I am working on no fewer than 3 FAM tours at my job this spring, I thought

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