Group Tours

Why you should consider group tours as a way to grow your business 

The Group Tour industry has been around for many decades. The industry is composed of tour operators, tourism offices, attractions, hotels, restaurants and retail shops. Early tour operators put together packaged tours that included lodging and attractions admissions, and eager customers would call the office and sign up. The market grew steadily through the 80s […]

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When is a group not a group- the changing size of bus groups

I have been working in the group tour industry for almost twenty years. My first introduction to bus groups was when I worked at a family owned attraction – The Canandaigua Lady paddlewheel steamboat in the Finger Lakes. Buses full of seniors would drive up, empty out 45-55 individuals and everyone was happy after they

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Understanding Tiered pricing in the Group tour market

Tiered pricing for group tours is an important element to understand when deciding on group rates. There are several types of group tour customers and the price per ticket should differ for each. Pricing is an important element of the tour company’s decision to include an attraction. Offering different rates for different types of customers is

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Julie K DC tour

Tourism Pro Talks- Julie Kozikowski of Destinations Unlimited

One of the best parts of being in the Tourism industry for many years is the people I meet. Our industry has an endless list of talented, hardworking, fun-loving and creative professionals. I decided to interview my friends and give you a peek into their lives and careers. Feel free to ask questions in the

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Pete Pantuso- ABA

Tourism Pro Talks- Pete Pantuso of the American Bus Association

One of the best parts of being in the Tourism industry for many years is the people I meet. Our industry has an endless list of talented, hardworking, fun-loving and creative professionals. I decided to interview my friends and give you a peek into their lives and careers. Feel free to ask questions in the

Tourism Pro Talks- Pete Pantuso of the American Bus Association Read More »

Meet and greet on a bus

Tourism mini marketing tip – how to ‘Meet and Greet’ a bus group

Tour groups are a great market to pursue. They show up despite bad weather that keeps our individual guests at home, we can plan for their arrival and it is an efficient way to bring in business to your attraction or destination. So it makes sense to ensure that every group has a great experience.

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How to get your customers to spend more money in 3 easy steps.

Our jobs in the tourism industry are simple. Tourism sales involve getting more people through our doors or to our destination and get those customers to spend money. Keeping existing customers is easier than obtaining new customers so let’s look at a way to entice them to spend more money.   Understanding the 80/20 principle and

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Looking for new ideas to attract tourists? Bus groups are the answer!

The Group Tour industry has been around for many decades. The industry is composed of tour operators, tourism offices, attractions, hotels, restaurants and retail shops. Early tour operators put together packaged tours that included lodging and attractions admissions, and eager customers would call the office and sign up. The market grew steadily through the 80s

Looking for new ideas to attract tourists? Bus groups are the answer! Read More »

FAM tour

FAM Tours- 7 steps and 3 tables to success

I wrote this blog post about FAM tours in 2009, when I had a tourism consulting company. I posted it on this website about a year ago, and many people commented on how helpful the information was. Since I am working on no fewer than 3 FAM tours at my job this spring, I thought

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