80/20

The 80/20 Rule

The 80/20 Rule for Tourism Pros – easy homework included!

  I have written about the 80/20 Rule for Tourism Pros before, but I thought I would give all my readers a refresher course along with some worksheets I created for workshops on this topic. Never heard of the 80/20 rule? Read on! 80/20 explained In a nutshell, the 80/20 rule explains why some actions […]

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December and January

The Attractions Coach top blog posts for 2017

Welcome to 2018! By now you have started that back to work routine, and if you are like me, a more sensible eating plan! To get your creative juices flowing this year, I thought I would help by sharing my top blog posts for 2017. (There are affiliate links in the blog posts and I

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How to get your customers to spend more money in 3 easy steps.

Our jobs in the tourism industry are simple. Tourism sales involve getting more people through our doors or to our destination and get those customers to spend money. Keeping existing customers is easier than obtaining new customers so let’s look at a way to entice them to spend more money.   Understanding the 80/20 principle and

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The 80/20 rule and Tourism Sales

                Have you ever heard of Vilfredo Pareto? No? Me either, until I was in a program for my Master’s Degree. He was an Italian Economist who noticed a pattern in wealth and income. His research showed that 20% of the people he studied held 80% of the

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