The term ‘side hustle’ might be a bit misleading to some. The best definition I have found is by Chris Gilleabeau who wrote the book Side Hustle and hosts a daily podcast that is 8 of my favorite minutes of the day. His definition from an article in Entrepreneur magazine: A side hustle is not […]
Why every tourism professional should have a side hustle Read More »
Tour groups are a great market to pursue. They show up despite bad weather that keeps our individual guests at home, we can plan for their arrival and it is an efficient way to bring in business to your attraction or destination. So it makes sense to ensure that every group has a great experience.
Tourism mini marketing tip – how to ‘Meet and Greet’ a bus group Read More »
What is a Google Alert? A Google Alert is an easy way to have information on a specific topic delivered to your inbox on a regular basis. As a tourism professional, you are often pulled in many directions all day long, yet are still expected to understand trends and changes in the industry. I don’t
Mini marketing tips for Tourism Pros – Google Alerts Read More »
Not every marketing campaign has to involve print and digital ads, lots of meetings and big payments. Sometimes you can get your message across in very simple and easy to implement tactics. This mini marketing tip only takes a few minutes to implement. Your business signature is a perfect example. You can set up your
Mini marketing tips for Tourism Pros- your signature line Read More »
I wrote this blog post about FAM tours in 2009, when I had a tourism consulting company. I posted it on this website about a year ago, and many people commented on how helpful the information was. Since I am working on no fewer than 3 FAM tours at my job this spring, I thought
FAM Tours- 7 steps and 3 tables to success Read More »
