I just returned from my family’s annual vacation and thought I would re-post this article from last year. This picture of me was taken on our family vacation. If you had been in the Adirondack mountains with me when I climbed a telephone pole, stood on the top and then jumped to this trapeze, you […]
Stepping outside your comfort zone is good for you. Read More »
Our jobs in the tourism industry are simple. Tourism sales involve getting more people through our doors or to our destination and get those customers to spend money. Keeping existing customers is easier than obtaining new customers so let’s look at a way to entice them to spend more money. Understanding the 80/20 principle and
How to get your customers to spend more money in 3 easy steps. Read More »
Do you want to boost your social reach? Are you considering spending a couple of your hard-earned dollars to extend the reach of your Facebook posts? Read this before you hit “Boost Post” on your Facebook page. Tips to Boost Post The opportunity to target an audience is a powerful way to reach a very
Do you want to boost your social reach? Read More »
What is a Google Alert? A Google Alert is an easy way to have information on a specific topic delivered to your inbox on a regular basis. As a tourism professional, you are often pulled in many directions all day long, yet are still expected to understand trends and changes in the industry. I don’t
Mini marketing tips for Tourism Pros – Google Alerts Read More »
Consider looking on your computer for your next staffer Are you overwhelmed and always wondered about what it would be like to outsource some of your work? If you have things you should be doing but simply aren’t because there isn’t enough time in the day, a freelancer can help you complete those tasks. Upwork
Need help growing your tourism business? Try Upwork Read More »
I subscribe to many tourism industry newsletters. I like to be in the know, have current updates to share with others and even learn how other countries and cultures manage tourism. So it was an attractions industry newsletter out of the U.K that had a link to this great research paper. It is called 2017 Voice
2017 Voice of the Visitor- Annual outlook on the Attractions Industry Read More »
Are your social ads bringing you exposure, engagement and extraordinary results? The science of ad creation has taken on a life of its own. Let’s sort thru some of the details and best ways you can make sure your social ads reach the right people at the right time with the right style of conversation.
3 Reasons Facebook Boost Post is OK…Sometimes! Read More »
Even if you are on the right track you will get run over if you stand still. Will Rogers One of the most interesting aspects of the tourism industry is that you often partner with other attractions or DMOs to create itineraries and packages. Whether it is a packaged tour idea for a group
Think outside the box for new partners Read More »
One of the best parts of being in the Tourism industry for many years is the people I meet. Our industry has an endless list of talented, hardworking, fun-loving and creative tourism pros. I decided to interview my friends and give you a peek into their lives and careers. Feel free to ask questions in
Tourism Pro Talks- Shirley Davis Conner of Graceland Read More »
If you are a regular reader of my blog, you have seen my free PDF on Top tourism trends for 2017 available as a free download. If you haven’t read it yet, here it is. I spend a lot of time throughout the year taking mental notes of things I see and hear, and then
Tourism Trends for 2017-2018; a sneak peek Read More »
