One of the best parts of being in the Tourism industry for many years is the people I meet. Our industry has an endless list of talented, hardworking, fun-loving and creative professionals. I created Tourism Pro Talks to give you a peek into their lives and careers. Feel free to ask questions in the comments […]
Tourism Pro Talks – Karen and Amir Eylon Read More »
One of the statements I dread hearing when a tourism attraction describes itself is ” We have something for everyone“. That doesn’t set you apart or explain your ‘Wow’ factor. You are much better off figuring out what niches of customers love your product and concentrate on finding more of them. What are some
The riches are in the niches- who are your best customers? Read More »
I have written about gift cards and gift certificates before, but I wanted to revisit this method of bringing in last-minute revenue in the 4th quarter for your attraction. Part of the reason I wanted to share this again was because of this article that is full of good information on Gift cards and
Gift cards and Gift certificates are a Tourism attraction’s best holiday idea Read More »
FAM tours, or Familiarization tours, are an important sales tool for destinations. A FAM tour involves tour operators coming to your destination and experiencing attractions, hotels, restaurants, and other important sites. ( FAM tours for travel writers and social media influencers are similar, but today I am sticking with tour operators.) I recently spent
Are you hosting a FAM? Here are some ideas Read More »
Have you ever been into a shop that seems to sell a little bit of everything? I once walked into a laundromat that offered laundry services, flowers AND sushi! True! Offering too many products is a quick way to confuse and scare off potential clients, which is why we see so much specialization in the
How to Social-ize Your Niche Marketing-by Catherine Heeg Read More »
One of the best parts of being in the Tourism industry for many years is the people I meet. Our industry has an endless list of talented, hardworking, fun-loving and creative professionals. I decided to interview my friends and give you a peek into their lives and careers. This week we hear from my
Tourism Pro Talks- Keith Snode of Kaleidoscope Adventures Read More »
It’s important for us all to remember that Tourism is a business. Yes, we all have fun and our friends are jealous of our travel. But we need to think like business people and continually improve our selves, our staff, and our surroundings. The ONE Thing by Gary Keller and Jay Papasan is a book
The ONE Thing – a helpful book for your business success Read More »
When you are a business owner, your worst fear is the customer who complains. It is very hard not to become defensive and think that they are too picky, chronic complainers or just impossible to please. But if you can get past the uncomfortable feelings and not take it personally, complaints can be one of
Customers who complain – Your Businesses’ best friend Read More »
One of the best parts of being in the Tourism industry for many years is the people I meet. Our industry has an endless list of talented, hardworking, fun-loving and creative professionals. I decided to interview my friends and give you a peek into their lives and careers. Feel free to ask questions in the
Tourism Pro Talks – Bill Geist of DMOproz Read More »
You might be working on your 2020 budget and need to know how to plan for the growth of your China visitor base – or its decline. Or maybe your manager wants to enter this market – how many visitors can you expect and when? I certainly don’t know all the answers, but when
Are you looking for information on the China visitor market? Read More »
