tips

AAA trip tik

Where are you? Can your customer find you without a map?

Enjoy this post from April 2018 When I was young, my favorite part of our family vacations was sitting in the front seat as my Dad drove and being the one responsible for our AAA triptik. For those of you too young to understand, your local AAA office would put together a customized flip booklet […]

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Online tools to help your tourism business be more successful

There has never been a better time to be a small business owner. The development of new businesses such as  Fivver and Vistaprint have made expensive and time consuming tasks easy to accomplish. That should leave you more time to market and sell your attraction. Here are some tools I use. Fivver. This website connects

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Working with interns- 9 tips for a great experience

Spring and summer bring the high school and college students out looking for summer internships – either as a way to make money or a way to fulfill a college credit requirement. Interns hope to learn about their chosen industry through the jobs they perform, and employers hope to get some free or inexpensive help during the busy season.  I

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The 80/20 rule and Tourism Sales

                Have you ever heard of Vilfredo Pareto? No? Me either, until I was in a program for my Master’s Degree. He was an Italian Economist who noticed a pattern in wealth and income. His research showed that 20% of the people he studied held 80% of the

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